What is Elf Day?

On Wednesday 4 December 2024, people across the UK will dress up as elves to raise money and awareness for Alzheimer's Society. Busy that day? Not a problem, you can take part in Elf Day anytime in the festive period.

Host yours at work, school or home and join in the elf- tastic fun! Our wonderful fundraising elves who sign up by the end of November will receive 10% off products in our Winter catalogue using code “ELFDAY10”. What are you waiting for?

How can I take part?

The easiest way to fundraise for Elf Day is to dress up, which can be as simple as wearing a festive jumper and donning an elf hat. But that's not the only way you can take part! We have plenty of games and fundraising ideas in our fundraising pack to help you get started.

 

pack fundraising

Get your free fundraising pack  

Everything you need to elf around this Elf Day can be found in your FREE fundraising pack. Whether you choose to receive it via email or post, we’re sure you’ll be inspired.

Sustainability is important to us, so please opt for digital if you can! 

Sign up and get a free fundraising pack

How your money helps

The average Elf Day fundraiser raises £185, which makes a huge difference to people living with dementia.

  •  £150
    Could fund a Singing for the Brain session which brings people living with dementia together to sing in a fun friendly environment, leaving them uplifted and benefitting from gentle exercise.
  • £100 
    Could pay for 6.5 hours of a PhD student’s time.  PhD students are vital to dementia research, building a community of dementia experts who will lead us towards new treatments.
     

You must be over 16 years old. If you are under 16, we recommend organising your Elf Day with a responsible adult such as a parent, guardian or teacher who can sign up and pay in donations for you.

If you ordered a digital fundraising pack for Elf Day this will arrive in your welcome email from us, a few days after you sign up to take part. If you ordered a physical pack, this should arrive with you in the post within 10 days.  

Already elfed yourself? Paying in your donations is easy, you can use our secure donation form to pay online or choose to pay by phone, cheque or through a JustGiving page.

Other ways to get involved

Ready to take on your next fundraiser? From baking to a festive get together and beyond, there are many ways you can make a difference to people living with dementia.